ZALORA Steps Out With Pop Up Store For You To Try Before Buying

| |
Hi Huneybees,

Don't you just hate shopping and having to lug bags of your purchases around the shopping malls? It may be happy shopping time, but when it comes to travelling around, it can be heavy and become so un-stylish....

That is why I turn to online shopping, but then, here comes another problem of getting something that's not the right fit and in the end, you have to give away that piece of clothing that you so love. Well, I bet you savvy shoppers knows ZALORA, that's where I will go to get my River Island goodies from.

And now, they have upped their game with a flagship digital interactive pop-up store at ION Orchard. Stepping out of the digital world and turning into a 'traditional' retail space for shoppers to try on the clothes before they purchase them online. Plus! You can shop at ease without having to lug the bags everywhere you go! Just try, checkout and wait for them to be delivered to your house within 1-3 days! It''s an entirely new click-and-mortar concept, creating a seamless shopping experience through multiple touch points in a stylized and modern retail environment.

Choose from the carefully curated selection of exclusive brands, from in-house label ZALORA to global brands including River Island, Material Girl, Lola Skye, H.E. by Mango and Burton Menswear.

This 4,000 square foot retail space is segregated into four main themes - Summer, Work, Street and Party - as well as a dedicated Men's section. Customers can expect to see exclusive new collections firsthand every week and every fortnight, they can also look forward to exciting fringe activities happening in-store especially during the festive period.

Here's how it works:

  1. Pick out the specially curated products displayed in-store and  try on

  2. To enhance the customer experience, the shop is equipped with the Samsung GALAXY ALPHA 4G+ and GALAXY Tab S (10.5”) provided by technology partner. Samsung. Free WiFi is also available so you can browse lookbooks for styling tips on how to mix and match pieces

  3. Once decided on the item/s to purchase, scan the barcode and then proceed to the self-serve express checkout counters to process the purchases

  4. Choose from different payment and collection modes and you are free to go on with your daily routine

VOILA! Easy peasy fuss-free shopping!
And if you have a change of heart, you can still get a full refund within 30 days*.

*If you are not 100% satisfied with your purchase, you can return your item(s) to the warehouse for a full refund. Returns must be done within 30 days of receipt, un-used with tags still on, in the original brand packaging (if applicable) and must not fall under the list of non-refundable brands/items here).

The ZALORA Shop @ ION Orchard is located at #B2-04/05 and operates from 10 am to 10 pm daily till the end of January 2015. Have fun shopping!

RE: [MEDIA INVITE] Exclusive Media Launch 


Don’t forget to stay tuned to my blog / like my blog’s Facebook page / follow me @huney_84 on Twitter & Instagram  for the latest updates!

Read More

The Lowdown Of Singapore JewelFest 2014 - Alice In Wonderland Night

| |
Hi Huneybees,

The Singapore Jewelfest 2014 ended over the weekend and here's a lovely recap of the lovely night I spent in "Wonderland" as Zenchi presented his pieces of lovely dresses down the runway alongside the jewels of Jewelfest.

Upon reaching the pavilion, I already had my eyes on the "Alice in Wonderland" themed headdress and headbands right at the photo booth. Coming from Eskpade, by the talented Kristine Hakim, these hats were made specially for the night and I've fallen in love with this Cheshire Cat version, I simply wanted to bring it home with me... *grin*

Check out my "eye" shoes... :)
Kristine finds her inspirations from traditional crafts, arts and historical costumes during her travels, infusing that with the traditional techniques and contemporary art, she creates a new perspective on embroidery and handiwork. 

A couple of Eskpade headdresses that caught my eyes.

She also created a series of bejeweled headdresses for this year's Singapore Jewelfest, pairing them with gorgeous jewellery pieces from The Jewel Box, Caratell, Simone Jewels, Lee Hwa Jewellery, Mouawad, Karen Suen, Zydo and Schreiner Fine Jewellery.

Each headdress has been specially created with the piece of jewelry in mind, embellishing and accentuating the pieces’ unique features. These headturning headdresses will definitely make heads turn at the races, wedding, or a themed gala ball.

Little Princess: The Jewel Box
The Jealous Heart: Mouawad
The Hunt: Karen Suen
A New Queen: Schreiner Fine Jewellery
Some Day: Simone Jewels
Snow White, The Queen: Caratell
Mirror Mirror: Lee Hwa Jewellery
My favourite piece have got to be the one with Lee Hwa Jewellery  - Mirror Mirror. Of course, this is inspired by Maleficent and maybe it's the fierceness in this piece of headdress itself, it totally stood out amongst the rest.

Lee Hwa even had their booth decorated with the fairy tale theme. Every girl will be a princess in these precious gems....

So, being the 12th run of Asia's most prestigious luxury, fine jewelry affair - Singapore JewelFest, they have brought in $290 million worth of jewelries and every night is a special themed show to showcase them. The evening that I joined them at was themed as "Alice in Wonderland" and alot of hearts were fluttering around as we were shown collections from 20 brands presenting at the Jewelfest 2014.

Don't the jewels just look amazing? I bet your eyes must be "glittering" now from all the bling-bling. But wait, after the show, I went walking around and picked out a few of my favourite gems to show you...

Ame Gallery from Hong Kong brought in alot of bespoke jewellery from different designers from all over the world. The curated gems brought in under their wing, are modern and sophisticated, just nice for the modern lady who needs her blings for different occasions.

One would be MIMATA by Joanna Mieirofrom Portugal. Designer Joanna Mieiro has her works revolving around the whole universal of ideas and symbols that represent the imagery MIMATA. Shapes were taken from their signature logo that translates the connection between what we were, what we are and what we aspired to be, between memory and the desire of conquest; transcending into the envisioned sophisticated, affirmative and breathtaking woman.

Another would be the fun movement jewellery from Yael Sonia Fine Jewelry from US. I would say her signature pieces would be the ones that was inspired by children's toys. The bangles, necklaces and rings have precious stones encased within and they are all free to move around, making lovely sounds as well. They will definitely be the talk of the party everywhere you go!

Collection inspired by kites.
The precious stones collection

These were just a couple of brands that caught my eye. If you want to see more about the brands, visit Can't wait to see what's installed for next year's Singapore Jewelfest...

Ame Gallery (
12/F, Tin On Shing Commercial Building
41-43 Graham Street
Central, Hong Kong
Tel: +852.3564.8066

MIMATA by Joana Mieiro (
Rua de Cedofeita, 433
4050-181 PORTO
Tel: +351 932109010

Yael Sonia Fine Jewelry (
280 Lafayette Street, Suite 810
SoHo, NY 10012
Tel: +1.212.472.6488

R. Haddock Lobo, 1327 Cj 5
Cerqueira Cesar
São Paulo, SP  01414-003

Tel: +55.11.30887540

France - Galerie Elsa Vanier
7 Rue Du Pré Aux Clercs
75007 Paris, France
Tel: +33.1.4703.0500


Don’t forget to stay tuned to my blog / like my blog’s Facebook page / follow me @huney_84 on Twitter & Instagram  for the latest updates!
Read More