Hi Huneybees,
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As September slowly creeps away, the fashion style slowly changes to Fall collections and at 313@somerset, an inaugural mystery hunt began for the next cover model of a leading lifestyle magazine - CATALOG.
‘Are You Our Next Cover Model’
From September 7 - 9, live “mannequins” were planted at 313@somerset and along Orchard Road to spot and select males and females between 18 – 28 years old that showcase cover model personality and qualities.
The 12 chosen frontrunners enjoyed the privilege of a complimentary fashion consultation with an appointed fashion stylist for their hair and make-up on September 19 and 20. Additionally, a photo shoot was also conducted for all 12 finalists on September 21 and 22, after which they will have an opportunity to strut their stuff on an exclusive runway show on October 7, where one male and one female cover model will be crowned.
The winners will walk away with a cover page model contract for a leading lifestyle magazine and attractive prizes and 313 shopping vouchers worth $1000. Shoppers will play a part in selecting the winners as they can vote for their favorite male and female cover looks via the 313 Facebook page, from September 26 - October 6. Three lucky voters will each stand to win 313 shopping vouchers worth $100. Shoppers at the mall will also get a closer look at cover looks of the 12 finalists through a photo panel display from October 1- 6 and cast their votes for their top two favourite looks.
‘Bid me a Cover Look’
In conjunction with the Cover Model Search, 313@somerset is also organising a ‘Bid me a Cover Look’ fashion auction which will be held at 313’s Level 1 Atrium on September 29 and 30 at 2pm, 4pm and 6pm daily. Those who aspire to don a cover model ensemble can experience a unique fashion event where shoppers can pick out a runway-ready outfit from six “live” mannequins – four stunning female models and two saucy male models. All shoppers can participate in the auction bidding process by signing up at the registration booth at 313 Atrium on both days.
‘Sure-Win Fashion Spin’
From September 7 – October 14, shoppers can have a go at the sure-win fashion spin to receive over $20,000 worth of food and shopping vouchers when they spend a minimum of $150 (Maximum of 3 same-day receipts) at any 313 outlet.
With each spin, the shopper is also entitled a chance to win the new iPad (worth $958) in their lucky draw on October 15. This is limited to the first 80 shoppers per day on a first-come-first-served basis, one spin (i.e. One redemption) per shopper per day. CLUB313 members, who meet the minimum spend for the 313 Fashion Spin, are guaranteed one spin per day. They will also receive double chances at the lucky draw.
*313 reserves the right to replace the 313 Fashion Spin gift with a 313 shopping voucher worth $10.
On September 29 till October 6, shoppers who spend $150 at any 313 outlet are invited to discover what their Aura Colors say about them, their fashion statement and lifestyle! The Auramatherapy shop introduces the Aura Video System (AVS), harnessing real-time imaging technology to capture a person’s full-body Chakras and Aura (or the emotional and energetic states of the user). This is a great chance for shoppers to uncover their inner well-being in minutes with the revolutionary Aura Video System (AVS) by The Auramatherapy Shop at 313 Atrium.
For more information, shoppers can enquire or call the Concierge Desk at 6496 9313 or log on to the 313@somerset Facebook page.
-0767.jpg)
As September slowly creeps away, the fashion style slowly changes to Fall collections and at 313@somerset, an inaugural mystery hunt began for the next cover model of a leading lifestyle magazine - CATALOG.
‘Are You Our Next Cover Model’
From September 7 - 9, live “mannequins” were planted at 313@somerset and along Orchard Road to spot and select males and females between 18 – 28 years old that showcase cover model personality and qualities.
The 12 chosen frontrunners enjoyed the privilege of a complimentary fashion consultation with an appointed fashion stylist for their hair and make-up on September 19 and 20. Additionally, a photo shoot was also conducted for all 12 finalists on September 21 and 22, after which they will have an opportunity to strut their stuff on an exclusive runway show on October 7, where one male and one female cover model will be crowned.
The winners will walk away with a cover page model contract for a leading lifestyle magazine and attractive prizes and 313 shopping vouchers worth $1000. Shoppers will play a part in selecting the winners as they can vote for their favorite male and female cover looks via the 313 Facebook page, from September 26 - October 6. Three lucky voters will each stand to win 313 shopping vouchers worth $100. Shoppers at the mall will also get a closer look at cover looks of the 12 finalists through a photo panel display from October 1- 6 and cast their votes for their top two favourite looks.
In conjunction with the Cover Model Search, 313@somerset is also organising a ‘Bid me a Cover Look’ fashion auction which will be held at 313’s Level 1 Atrium on September 29 and 30 at 2pm, 4pm and 6pm daily. Those who aspire to don a cover model ensemble can experience a unique fashion event where shoppers can pick out a runway-ready outfit from six “live” mannequins – four stunning female models and two saucy male models. All shoppers can participate in the auction bidding process by signing up at the registration booth at 313 Atrium on both days.
“Being a cover model has always been the dream of every young fashionista. With our upcoming fall fashion campaign, 313 wants to present that opportunity and engage with our shoppers, providing them a platform to explore fashion and express their styles” --- Amy Lim, General Manager of 313@somerset.
‘Sure-Win Fashion Spin’
From September 7 – October 14, shoppers can have a go at the sure-win fashion spin to receive over $20,000 worth of food and shopping vouchers when they spend a minimum of $150 (Maximum of 3 same-day receipts) at any 313 outlet.
With each spin, the shopper is also entitled a chance to win the new iPad (worth $958) in their lucky draw on October 15. This is limited to the first 80 shoppers per day on a first-come-first-served basis, one spin (i.e. One redemption) per shopper per day. CLUB313 members, who meet the minimum spend for the 313 Fashion Spin, are guaranteed one spin per day. They will also receive double chances at the lucky draw.
*313 reserves the right to replace the 313 Fashion Spin gift with a 313 shopping voucher worth $10.
On September 29 till October 6, shoppers who spend $150 at any 313 outlet are invited to discover what their Aura Colors say about them, their fashion statement and lifestyle! The Auramatherapy shop introduces the Aura Video System (AVS), harnessing real-time imaging technology to capture a person’s full-body Chakras and Aura (or the emotional and energetic states of the user). This is a great chance for shoppers to uncover their inner well-being in minutes with the revolutionary Aura Video System (AVS) by The Auramatherapy Shop at 313 Atrium.
