Hi Huneybees,
In partnership with retail giants Ossia International Limited and VGO Corporation Limited, ShopGuru,
the mobile shopping and rewards app, officially launches in more than 60 retail stores within Singapore.
For Singapore, shopper loyalty and rewards programs will never be the same again. ShopGuru is the next-generation mobile shopping and rewards app that promises to simplify the way shoppers and retailers connect and interact.
ShopGuru employs a proprietary technology that allows shopping rewards to be delivered to a user’s mobile device the minute they walk into the store. This is achieved by deploying a hardware device near the store entrance that “senses” when a customer opens the ShopGuru app in a 5-10 meter radius of the device.
The ShopGuru app also allows the user to:
the mobile shopping and rewards app, officially launches in more than 60 retail stores within Singapore.
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| The “iSenze” presence technology is so small... |
- Collect reward points for browsing retailer offers on the app
- Receive offers tailored to his or her preferences
- Obtain reward points for certain actions, such as scanning promotional QR codes or barcodes of certain items
- Earn reward points for spending at partner retailers
- Redeem rewards with collected points, such as free coffee, gift vouchers, flat screen TVs or air-tickets. Users can even donate their reward points to charity!
I was at the app launch last week at Bread & Butter. It is just so nice to get greeted to moment I stepped into the shop.
The event was hosted by Ong Shu An and she brought us around the store to show us how incredible the app is. Irene Ang and supermodel Rebecca Tan graced the event to show their support for this revolutionary app that allows for a whole new shopping experience and changes the way shoppers and retailers connect and interact.
Andrew Wong, one of the founders of Rainmaker Labs – the company behind ShopGuru – gave a riveting speech to thank the guests for their support as well as revealing the plans they have for ShopGuru in the near future.
“Imagine walking into a World Of Sports store with the ShopGuru app open and being rewarded just for walking in. Upon entering the store, the ShopGuru app will greet you with ‘Welcome [First Name] – You have earned 100 points. You will then receive offers specially tailored for you directly through the app.” ---ShopGuru Co-Founder and Chief Operating Officer, Mr. Andrew Wong.
Dr Christina Liang-Boguszewicz, Senior General Manager of Ossia International Limited, addressed the crowd as well, showing her belief in the app and urging the guests to keep calm and carry on shopping – the tagline printed on the Baggu canvas duckbags that each guest got to carry home with them as a goodie bag.
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| ShopGuru Ambassadors with Founders of ShopGuru- Andrew Wong, Alex Leong and Neo Zhi Zhong |
Participating stores include World of Sports, Columbia, Salomon, Mizuno, Surf & Liquid, World of Outdoors, Eastpak, Bread & Butter, Evisu, True Religion, 7 For All Mankind, Baby Phat, Springfield, Tally Weijl, Affliction and many others.
The ShopGuru App is available for free from the App Store on iPhone or from the Google Playstore (at a later date).
