Hi Huneybees,
Japan’s largest entertainment news portal, BARKS, shared its business strategy for its overseas markets yesterday in Singapore. In response to growing global demand for the latest news, updates and trends, BARKS has recently developed an English site, and has launched two new sites – in Simplified Chinese and Traditional Chinese – to cater to a growing Chinese community.
The company also presented three popular J-Rock bands, namely SID, flumpool and WEAVER, to perform at “J-Rock Matters Live presented by BARKS” on 23 May 2013 at Clarke Quay. The performance is part of the international music showcase, Music Matters 2013.
Transcending the language barrier - Reaching out to global audiences
With 10 years of experience in serving the Japanese music community and backed by several major Japanese artist management companies, BARKS is today Japan’s largest and most comprehensive source of Japanese music news and trends, updated on a daily basis.
BARKS released its English website (www.en.barks.jp/) on 12 April this year and to date, have seen viewership increase steadily at a rate of 5% per day. To cater to more music fans worldwide and to support the music industry in Japan, BARKS is launching two new Mandarin versions, in Simplified Chinese (www.zh-cn.barks.jp) and Traditional Chinese (www.zh-tw.barks.jp).
International audiences will now be able to get the latest updates and trends on the Japanese music scene. From news, artists biography, the site also includes a BARKS Ranking, which showcases the top artists based on the viewership hits on their bios and news articles within the website. Readers can find out more about a wide range of emerging and popular artists at one convenient portal.
Japan’s largest entertainment news portal, BARKS, shared its business strategy for its overseas markets yesterday in Singapore. In response to growing global demand for the latest news, updates and trends, BARKS has recently developed an English site, and has launched two new sites – in Simplified Chinese and Traditional Chinese – to cater to a growing Chinese community.
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| SID |
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| flumpool |
Transcending the language barrier - Reaching out to global audiences
With 10 years of experience in serving the Japanese music community and backed by several major Japanese artist management companies, BARKS is today Japan’s largest and most comprehensive source of Japanese music news and trends, updated on a daily basis.
BARKS released its English website (www.en.barks.jp/) on 12 April this year and to date, have seen viewership increase steadily at a rate of 5% per day. To cater to more music fans worldwide and to support the music industry in Japan, BARKS is launching two new Mandarin versions, in Simplified Chinese (www.zh-cn.barks.jp) and Traditional Chinese (www.zh-tw.barks.jp).
International audiences will now be able to get the latest updates and trends on the Japanese music scene. From news, artists biography, the site also includes a BARKS Ranking, which showcases the top artists based on the viewership hits on their bios and news articles within the website. Readers can find out more about a wide range of emerging and popular artists at one convenient portal.
"We have been receiving requests by the global community who want to know more about Japanese music, but so far, most of the information from the industry is available only in Japanese. In response to this, BARKS has recently launched an English site for the global fans. Today we are delighted to launch two new sites in Simplified Chinese and Traditional Chinese, to make information available to fans who understand Mandarin. Through these sites, we hope that more people will love, and be able to catch up on the latest news and trends of Japanese music and artists.
In addition, three of our growingly popular artist groups will perform in Singapore tonight. I hope that through their music and performances, music fans in Singapore and Asia can recognise and appreciate the universal appeal of J-Rock, and continue to support the artists by checking out their latest news and updates on BARKS" --- Mr Tadashi Goto, producer for BARKS
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| WEAVER |
For more information on J-Rock Matters 2013 and its schedule, members of the public can check out http://www.allthatmatters.asia/live/2013/festival-schedule.html.
For more details on Music Matters, please visit http://www.allthatmatters.asia/live/2013/.
