MCM Made Fans Go K-razy With RAIN, Sung Hoon & Shin Woo At FIDé Fashion Week 2013

Hi Huneybees,

Today was double treats from MCM, as their stand-alone boutique opened its doors at Marina Bay Sands, with KPOP Superstar - RAIN gracing the store opening and sitting at the front row of the fashion show.

Dr Georgia Lee and Dr Frank Cintamani - Founding Chairman @FideFW FIDé Fashion Weeks

Apart from RAIN, K-drama actor - Sung Hoon and K-model - Shin-woo were also showcasing the MCM the Flower Boys in Paradise Spring Summer 2014 collection on the runway, with a top Korean DJ spinning at the decks.

The collection of ready-to-wear men’s and women’s wear was a pretty big jump from their usual one tone logo monogram bags and apparels and it was sure a stunning sight with their bling-to-the-max, studded and floral print apparels and accessories. There were a selection of sporty to semi-formal dressing, featuring print-blocking blazers, trousers, shorts, tees, sweatshirts and of course their recent top-seller backpacks.

Other than that, the halo chrome and gold backpacks, tote bags and envelop clutches were out to grab everyone's attention. Being so versatile, funky and in-fashion, the bags were so workable for both the men and women.

MCM  is a fun, sporty, K-Pop inspired brand with a touch of glam and elegance and has become a favourite amongst celebrities around the world – Justin Bieber, G-Dragon, RAIN, Kanye West, Big Sean, Beyonce, etc.

MCM has now stepped out of the Changi Airport T2 shop with a stand-alone boutique located at Marina Bay Sands Hotel, Tower 3, Level 1. 

For more information about MCM, go to www.mcmworldwide.com. 
Facebook: www.facebook.com/MCMWorldwide
Twitter: @MCMTweets
Instagram: @mcmworldwide

For more information on Fashion Week 2013, go to www.fidefashionweeks.com and you can get your tickets at entertainment.marinabaysands.com/fashion-week-2013.