Sembonia 2012/2013 Collection Launch Media Event

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Hi Huneybees,


SEMBONIA held an exclusive media event at the start of Feburary, launching their Fall/Winter 2012/2013 Collection @ OG Orchard PointThe event featured a fashion show hosted by FLY Entertainment Artiste, Liv Lo and graced by FLY Entertainment artiste Irene Ang.



The SEMBONIA counter at OG Orchard Point.

Together with the launch, SEMBONIA also revealed their latest advertising vehicle - The SEMBONIA MINI Country Man

The Mini Cooper will be travelling to SEMBONIA outlets on its "Fashion Journey" in Singapore, Malaysia and Vietnam on this wonderful journey and would be dressed up in festive "clothing". For February  it will be dressed in red with the hat that "Cai Shen Ye" wears...


The beautiful Liv Lo was the host for the evening. Not only was she pretty, she spoke in Mandarin too. She did have an adorable accent, but it made the audience engage more into the night's event.




We were treated to a fashion show where the models paraded in the new range of bags and shoes SEMBONIA launched this year! The models sashayed their way around the SEMBONIA and BONIA counters to give us a 360° view. :)




SEMBONIA launched 4 different lines of bag design for 2012/2013. They are:

White on White
A beautiful white tote is with a vivid cerulean blue panel in front, speaks not only of simplicity but also brings back the sailor trend.

My fav would have to be this White on White Handbag - SGD$260. It's a younger twist on the doctor's bag with the twist lock on the front.
Decadent Black - Monogram designs in some make an appearance set against the opulence of gold detailing  while faux leather textures are contracted against clean lines.
One colour but yet it comes in a multitude of different styles and looks. The beauty of the colour black is not just in its rich suggestions of mystery and quiet sophistication, but also as a mutable fashion palette that you can own. SEMBONIA's range of black designs follow this line of paying homage to the colour and is apparent in the brand's fall.winter 2012 collection., offering a sleek take on the decadent air of the season with modern designs that give the colours an update. 

Statement Designs 
The brand's monogram range of bags is opulent in the statement that the different pieces will come to make. Simply pair it with a solid colour outfit and the bag will be the hallmark of your chosen style.

A Thing Of Colour
SEMBONIA's Fall/Winter collection has its own share of beautiful and dazzling colours to choose from. Peeks of cerulean blue make a bold statement in the bags and autumnal hues such as forest green, earthy burgundy and midnight navy dominates in this collection of bags too. Each on its own surely speaks of florid prose to match any outfit.

Well, even Irene Ang chose from this collection...
High on gothic glamour and rich with suggestion, a ready variety of SEMBONIA’s Fall Winter Collection 2012 bring the style up-to-date. They are sophisticated without being staid, and are made to last as well with quality materials and impeccable craftsmanship. Not only will you come to consider the bags as all innovation and elegance, they will also impress by being synonymous with impeccable style, taste, and prestige. From social events to stylish weekend getaways, a bag from the brand is perfect for all your needs – time and time again.


More photos can be viewed in my album here.


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