Orchard Road just got a glow-up and it’s called DORS. If the name sounds familiar, that’s because this is the newly revamped and rebranded Design Orchard Retail Showcase - now reborn as DORS, a fresh identity that’s bigger, bolder, and bursting with local creative energy.
DORS is more than just a shopping stop; it’s Singapore’s ultimate creative playground where fashion, beauty, lifestyle, and homegrown design collide. With over 80 local brands under one roof, the space is now designed to be more immersive, more tactile, and way more fun to explore.
Why DORS Feels Different
This isn’t just a facelift. DORS has reintroduced itself with a renewed mission - to spotlight Singapore’s most exciting designers and give us, the shoppers, a chance to feel their stories through design. Whether you’re into slow fashion, quirky socks, vegan skincare, or statement jewellery, you’ll find labels here that are thoughtful, creative, and proudly local.
Some familiar names you’ll spot:
- GINLEE Studio - pleats, timeless silhouettes, and on-demand sustainable fashion.
- Sabrina Goh - architectural designs for women who walk their own line.
- Graye - minimalist, functional menswear that grows with you.
- Talking Toes - socks with affirmations (and attitude).
- Handmade Heroes - clean, plant-powered skincare that proves natural can pack a punch.
- Straits Lights - home fragrances inspired by Singapore’s neighbourhoods.
Plus, keep an eye out for fresh newcomers like Rock Daisy (soft punk meets sweetness) and C.A.M. (chic, clean-cut power dressing).
New Spaces to Explore
What really makes DORS fun now are the new themed zones, each one designed to be an experience, not just a shop shelf:
- The Analog Space – Your little escape from the digital scroll. Think vinyl records, paperbacks, and objects that remind us to slow down. Feels like stepping into a Tokyo backstreet cafe.
- The Beauty Bar – A skincare playground with an actual sink (yes, you can really wash and try products right there). Swatch, sample, and pretend you’re at a mini spa.
- Play Ground – Where dopamine decor, cheeky designs, and quirky collectibles come alive. Basically, the “you’ll never leave empty-handed” zone.
Well, DORS isn’t just a store, it’s a community hub for design, creativity, and discovery. With the Singapore Fashion Council curating the experience, everything feels intentional: sustainable, story-driven, and proudly Singaporean.
So whether you’re shopping for a statement dress, a new scent for your home, or just want to wander and soak in the vibes, DORS is the spot to celebrate local talent in the heart of Orchard.
Want a sneak peek before you go? Explore the new DORS virtually here.
Celebrate local. Support homegrown. Honour the journey.
This SG60 — shop meaningfully, proudly, and locally at DORS.
Shop
the campaign online:
dors.com.sg/collections/homegrown
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