Hi Huneybees,
We were serenaded by Key Elements that night and you can hear their wonderful acapella number in the video above.
I was invited to the unveiling of the Christmas Light Up at 313@Somerset. This year 313@Somerset played with the idea of lights and hope to bring to shoppers an artful display of lights to create the first ever Christmas Light Show.
The magical use of ‘light art’ as a paint brush to create brilliant personalised Christmas cards, 313@somerset will dazzle its shoppers with the beauty and mastery of lights to bring added festive cheer.
 |
| Photo Credits: http://thathazeleyes.wordpress.com |
Through the wonderful works of Charlie Lim - renowned Singapore photographer introduces his remarkable technique of light art into designing Christmas cards for shoppers at 313@somerset. This method of photography uses a single source of light and paints the subject in the dark while the camera captures the image. The effect is a visual treat that creates a work of art for each shopper who participates.
From 7 – 23 December, every Friday to Sunday, 12pm to 7pm, at Basement 2 (next to Din Tai Fung), the first 80 shoppers each day who spend a minimum of $150 will have an opportunity to get their photo taken. All CLUB313 members are guaranteed redemption.
Ready for the light up show?
We were serenaded by Key Elements that night and you can hear their wonderful acapella number in the video above.
And not only that, we were also treated to great food at Brotzeit!
The lovely organizers even got an artist to give each of us a personalized caricature drawing to bring home!
 |
| The srtist used special paper for the drawing and he used sticks inside of pens and markers! Incredible 2 hand skills!! |
Other Christmas activities available during this festive season at 313@Somerset...
Roving Santa and Christmas Characters
Santa Clause, Santarinas and the Christmas characters are coming to town 313@Somerset on 7, 14, & 19 – 21 December at 6pm and 8pm and 8, 9, 15, 16, 22 & 23 December at 4pm, 6pm and 8pm!
Additionally, there will be a musical performance y the Kaze Flute Ensemble to take everyone through the melodic series of Christmas pieces performed on a flute. Catch them on 7, 14, & 19 – 21 December at 5.30pm and 7pm and 8, 9, 15, 16, 22 & 23 December at 5.30pm, 7pm and 8pm!
Recycled Ornaments Workshop
Create your own personalised ornaments for your home to spice up the festive season from now till 23 December, every Friday to Sunday at 2pm, 4pm and 6pm! Not only you can do your part for the environment by using recycled materials for making ornaments, you also can lend a helping hand to the visually handicapped this festive season! To participate, all shoppers simply need to make a donation of a minimum of $10 at Level B2. All proceeds go to the Association of the Visually Handicapped (SAVH). Pre-registration starts on the 5 December.
Draw it Forward Project 2012
Peter Draw, a caricature artist who earned a place in the Guinness Book of Records for drawing the world’s largest caricature taught some children to draw through workshops sponsored by Great Eastern. These children will then use their newly acquired skills to draw caricature for the public. To support this project, you can make a donation for the drawings on 13 – 15 & 20 – 22 December from 12pm to 8pm. All donations proceeds to fund programmes for the under-priviledged children supported by Community Chest.
Santa Clause, Santarinas and the Christmas characters are coming to town 313@Somerset on 7, 14, & 19 – 21 December at 6pm and 8pm and 8, 9, 15, 16, 22 & 23 December at 4pm, 6pm and 8pm!
Additionally, there will be a musical performance y the Kaze Flute Ensemble to take everyone through the melodic series of Christmas pieces performed on a flute. Catch them on 7, 14, & 19 – 21 December at 5.30pm and 7pm and 8, 9, 15, 16, 22 & 23 December at 5.30pm, 7pm and 8pm!
Recycled Ornaments Workshop
Create your own personalised ornaments for your home to spice up the festive season from now till 23 December, every Friday to Sunday at 2pm, 4pm and 6pm! Not only you can do your part for the environment by using recycled materials for making ornaments, you also can lend a helping hand to the visually handicapped this festive season! To participate, all shoppers simply need to make a donation of a minimum of $10 at Level B2. All proceeds go to the Association of the Visually Handicapped (SAVH). Pre-registration starts on the 5 December.
Draw it Forward Project 2012
Peter Draw, a caricature artist who earned a place in the Guinness Book of Records for drawing the world’s largest caricature taught some children to draw through workshops sponsored by Great Eastern. These children will then use their newly acquired skills to draw caricature for the public. To support this project, you can make a donation for the drawings on 13 – 15 & 20 – 22 December from 12pm to 8pm. All donations proceeds to fund programmes for the under-priviledged children supported by Community Chest.
My Christmas Wish List – Facebook
313@Somerset has launched a “My Christmas Wish List” facebook application for the social media savvy shoppers! From now till 20 December, shoppers may be granted their Christmas wish list by simply snapping a photo of items from three stores within 313 and submitting it to their facebook page here.
10 shortlisted wish lists will go through online public voting from 10 – 20 December and three participants with the highest-voted wish lists will each receive $500 worth of 313 shopping vouchers! In addition, five lucky voters will also receive $50 worth of 313 shopping vouchers each.
10 shortlisted wish lists will go through online public voting from 10 – 20 December and three participants with the highest-voted wish lists will each receive $500 worth of 313 shopping vouchers! In addition, five lucky voters will also receive $50 worth of 313 shopping vouchers each.
Spoilt for Choice with Redemptions
Shoppers will receive 1 Christmas point for every $50 spent (maximum of 3 same day receipts). CLUB313 members also earn 1 point for every $45 spent. The Christmas points can be used to redeem gifts such as Samsung Galaxy Note II, the new iPad, Frederique Constant Ladies watch and 313 shopping vouchers from now till 25 December!
Additional Rewards for VISA Cardholders
VISA Cardholders will receive a 313 voucher worth $10 when they spend a minimum of $200 in a single day from now till 6 January 2013! This is limited to the first 50 shoppers per day on a first-come-first-serve basis.
Lucky Christmas Tree Instant Draw
From now till 23 December, 10am to 6pm at the Level 1 Atrium, attractive prizes will be flashed up randomly onto the Christmas Tree and shoppers get to walk away with $500 worth of 313 shopping vouchers daily! The first 80 shoppers who spend $150 can redeem a “Lucky Tree” coupon for the instant draw at B1 Concierge. All CLUB313 members who meet the minimum spend will be guaranteed for a redemption.
Tring 313
On a side note, 313@somerset have also recently launched their first mall branded location-based application – Tring 313, a mobile app for shoppers to enhance their shopping experience and to receive relevant promotions where and when they want it with the ability to shop round the clock.
Tring 313 is designed to send push notifications to shoppers within a defined radial proximity of 313@somerset, informing of current deals, promotions and event highlights. Shoppers can also choose to “follow” selected brands in 313@somerset which allow them to receive notifications of the brands’ promotions even when they are outside the defined radial proximity.
The technology also allows a more personal approach towards shoppers as the App identifies relevant promotions, offers and events for them based on previous purchase patterns and profile information. The ease of in-app navigation, coupled with its capability of drawing on shoppers’ trends and insights redefine the way malls connect with shoppers.
As part of the launch taking place 29 November, there will be one retailer each from the fashion, lifestyle and food & beverage categories presenting exclusive offers from 29 November 2012 till 31 December 2012.
Shoppers will receive 1 Christmas point for every $50 spent (maximum of 3 same day receipts). CLUB313 members also earn 1 point for every $45 spent. The Christmas points can be used to redeem gifts such as Samsung Galaxy Note II, the new iPad, Frederique Constant Ladies watch and 313 shopping vouchers from now till 25 December!
Additional Rewards for VISA Cardholders
VISA Cardholders will receive a 313 voucher worth $10 when they spend a minimum of $200 in a single day from now till 6 January 2013! This is limited to the first 50 shoppers per day on a first-come-first-serve basis.
Lucky Christmas Tree Instant Draw
From now till 23 December, 10am to 6pm at the Level 1 Atrium, attractive prizes will be flashed up randomly onto the Christmas Tree and shoppers get to walk away with $500 worth of 313 shopping vouchers daily! The first 80 shoppers who spend $150 can redeem a “Lucky Tree” coupon for the instant draw at B1 Concierge. All CLUB313 members who meet the minimum spend will be guaranteed for a redemption.
On a side note, 313@somerset have also recently launched their first mall branded location-based application – Tring 313, a mobile app for shoppers to enhance their shopping experience and to receive relevant promotions where and when they want it with the ability to shop round the clock.
Tring 313 is designed to send push notifications to shoppers within a defined radial proximity of 313@somerset, informing of current deals, promotions and event highlights. Shoppers can also choose to “follow” selected brands in 313@somerset which allow them to receive notifications of the brands’ promotions even when they are outside the defined radial proximity.
The technology also allows a more personal approach towards shoppers as the App identifies relevant promotions, offers and events for them based on previous purchase patterns and profile information. The ease of in-app navigation, coupled with its capability of drawing on shoppers’ trends and insights redefine the way malls connect with shoppers.
Tring 313 Kick-off Promotions:
As part of the launch taking place 29 November, there will be one retailer each from the fashion, lifestyle and food & beverage categories presenting exclusive offers from 29 November 2012 till 31 December 2012.
All coupons can be downloaded in-app and redeemed by simply presenting them at the retailer points. For coupons that require in-app payment, it is easily accomplished via PayPal or Credit Card.
For more information, call the concierge desk at 6496 9313 or visit to 313@Somerset Facebook page.
